By Elisabeth R. Myers
Washington - Moroccan olive oil exporters exhibited their products this week at the International Olive Oil Salon, “Sol & Agrifood,” which opened officially on Monday, April 7, 2014, in Verona, Italy, attended by the Secretary-General of the Moroccan Ministry of Agriculture and Maritime Fishing, Mohammed Sadiki, and other notable officials from the Autonomous Establishment of Control and Coordination of Exports (EACCE), according to Aujourd’hui Le Maroc.
The Moroccan Pavilion, spanning 128 square meters, and strategically placed with a design typically Moroccan, featured various brands of olive oil produced in the Kingdom of Morocco, as well as a tasting station manned by a olfactory specialist to introduce visitors to the taste qualities of this product of Morocco.
Moroccan participation is aimed at highlighting the intrinsic qualities of Moroccan olive oil that come from well known varieties, emphasized members of the Moroccan delegation.
This first appearance in the salon, now in its 27th year, is to promote Morocco as an origin and to show the richness and high quality of Moroccan extra virgin olive oil.
According to officials of EACCE, it is a matter equally of communicating about Moroccan olive oil and its advantages, as well as of strengthening the position of Moroccan olive oil in the international market.